Defining Your Value Proposition

Knowing your why is the foundation to any successful business. This virtual workshop will help you find your why, and will get you asking the right questions; not can you make this product, but should you? Through virtual interactive group discussion, real-world examples, and focused writing prompts you will create and define your unique value proposition. You’ll leave this workshop with the confidence to pitch your business, develop your product, and know your why.

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This event is the first of a two-part series of virtual workshops called So You Want To Start A Food Business. Seeing the need for accessible and relevant information tailored to food makers in our community, The Good Acre in partnership with AURI, a nonprofit whose mission is to help Minnesota food and ag businesses bring their ideas to reality, developed So You Want To Start A Food Business. These workshops are designed to give small packaged food (CPG) businesses the education, support, and connection to resources they need to thrive.